Google gives apps more time to fill Play Store Data security

Back in May, Google announced that every app in the Play Store would get a “Data Security” section. It serves a dual purpose for developers and end users, but Google Play is now delaying the launch until later this year.

This upcoming section allows developers to disclose user data that apps collect, share, and how it is used (eg, personalization, analytics, advertising), including: approximate or precise location, contacts, personal information (name, e -email, etc.), payment information, photos/videos, audio files and storage files.

The Data Security section on Google Play is an easy way for you to help people understand what user data your app collects or shares, as well as introduce your app’s key privacy and security practices. This information helps users make more informed choices when deciding which apps to install.

Developers can also specify what security practices (data encryption) are in place and whether users can opt out or request to remove them later. This includes data collected by third-party libraries or SDKs used in applications. Apple has made a similar effort in recent years, but Google notes that it asks for “additional and different information that you may not have used before.”

In October, Google started letting developers fill out this information in the Play Console. The company originally planned to go live with the Data Security section in the Play Store this month. In April, everyone was initially required to submit and have this information approved.

The company today delayed the date that the Data Security section will start appearing in Google Play to “late April”. Meanwhile, developers now have until July 20 to “declare how they collect and manage user data for the apps they publish” for new app submissions and updates, or risk the possibility of publish. At this point, applications will be rejected from the Play Store “if there are any unresolved issues”.

After July 20, 2022: Non-compliant apps may be subject to additional enforcement actions in the future, such as removing your app’s Play Store listing from Google Play.

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